by Liz Sheffield | Jan 28, 2021 | Craft
I’m sure you’ve heard a lot about repurposing content. It really is the best way to get the most out of your content marketing budget. The beauty of repurposing content For example, many companies are realizing the benefits of original research and creating...
by Liz Sheffield | Nov 12, 2020 | Audience, Craft
Many thanks to Amanda Cross for inviting me to join her on her Ambitious Freelancer podcast. During our conversation, Human Resources Writing & Turning A Career Into A Freelance Niche, we covered a lot of great topics. In addition to being a blogger/podcaster,...
by Liz Sheffield | Oct 15, 2020 | Audience, Craft
One of the questions I hear quite often from writers just starting out is, “how do I build my brand with content?” There are several ways to get yourself out there and build your writing portfolio to showcase your work for future clients. Let’s look at a few easy ways...
by Liz Sheffield | Sep 17, 2020 | Craft
On a recent Q&A call, the question came up from one of the participants about how to improve their writing. First of all, that’s a great question–and one that any writer, new or tenured, should be asking. I believe we need to always be looking for ways to...
by Liz Sheffield | Sep 10, 2020 | Craft
Welcome to the world of HR writing! One of the great things about freelancing as an HR writer, is that there are so many topics to write about. For example, this is the list under the HR Topics menu on the Society for Human Resource Management (SHRM) website:...
by Liz Sheffield | Sep 2, 2020 | Audience, Craft
One of the reasons I started my HR writing career is the endless options when it comes to topics. Since there are endless topics, there are endless outlets as well. I originally started writing about parenting, and although I enjoyed it, I found that it was...
